It is Hustle Butter’s policy to respect your privacy regarding any information we may collect while operating our website, email, or SMS platforms (collectively the "Services”). This Privacy Policy applies to hustlebutter.com and all related communication means (hereinafter, "us”, "we”, "Hustle Butter”, "hustlebutter.com” or "https://hustlebutter.com/”).
We respect your privacy and are committed to protecting personally identifiable information you may provide us through our Website. This Privacy Policy explains what information may be collected, how we use this information, and under what circumstances we may disclose the information to third parties. It applies only to information collected through our Website, emails, and SMS messages - not to information collected from other sources.
This Privacy Policy, together with the Terms and Conditions posted on our Website, set forth the general rules and policies governing your use of our Website. Depending on your activities when visiting our Website, you may be required to agree to additional terms.
WE MAY MODIFY THIS PRIVACY POLICY AT ANY TIME, SO CHECK BACK REGULARLY FOR UPDATES. ALL CHANGES WILL BE EFFECTIVE IMMEDIATELY UPON POSTING TO THE WEBSITE. WE WILL ATTEMPT TO NOTIFY YOU OF ANY MATERIAL CHANGES VIA THE WEBSITE.
- WHAT IS PERSONAL INFORMATION?
For purposes of this Privacy Statement, "Personal Information” or "Personal Data" means information that alone or in combination identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information does not include publicly available information or aggregated information that does not include personal identifiers.
- CATEGORIES OF PERSONAL INFORMATION WE COLLECT
We collect certain categories of Personal Information. The categories and a description of the types of data collected in each category are as follows:
| Category | Personal Information Collected |
|---|---|
| Identifiers | Full name, mailing address, billing address, shipping address, Internet Protocol Address (“IP Address”), email address, account user ID and password, and telephone number. |
| Commercial Information | Records of products purchased, considered, or received, including gift cards purchased, as well as certain payment information. |
| Customer Records | Name, signature, address, telephone number, credit card number, debit card number, or any other financial information. |
| Internet Activity | Browsing history, search history, information regarding your interactions with the Website, applications, or advertisements, electronic device identifier, hardware information, operating system version, browser type and version, browser language, media access control (“MAC”), screen resolution, cookie information, system type, access times, referring Website URLs. |
| Imprecise Geolocation Data | City, State, Zip Code, and Country (based on IP Address). |
- SOURCES OF PERSONAL INFORMATION
We obtain the categories of Personal Information listed above from the following categories of sources:
- Directly from you. For example, when you create an account on our Website. For example, we ask visitors who sign up for an account to provide a username and email address.
- Indirectly from you. We receive certain information that your computer or mobile device transmits when you interact with our Website.
- Third Parties. We may collect Personal Information about you from third parties, "Third Party Sources,” in a variety of ways, including, without limitation:
- We may receive Personal Information about you from third parties that provide services to us through or in connection with the performance of our Services, including our web hosting providers and payment providers.
- We may receive Personal Information related to your use of our Website from third party analytics providers.
- Please note, we may combine the Personal Information and other content and information we receive about you from multiple sources, including, without limitation, Personal Information we collect directly from you and one or more Third Party Sources.
- HOW WE USE PERSONAL INFORMATION
The primary purposes for which we use Personal Information are:
When you purchase Hustle Butter products on our Website, we collect necessary personal and financial information to process your transaction. We collect only the information necessary to fulfill your order. Hustle Butter does not disclose personally-identifying information other than as described in this Policy. Visitors may choose not to provide personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.
- Customer Service and Customer Communications. We may use Personal Information to (1) facilitate purchases, (2) provide customer service, and (3) for those purposes in which you authorize or instruct us to use your Personal Information.
- Business Purposes. We may use Personal Information for business purposes including but not limited to: (1) creating and servicing online accounts, (2) providing our Services, (3) providing information about our Services, (4) conducting analytics, (5) research and development, (6) administering surveys and feedback, (7) conducting statistical or demographic analysis, (8) assessing the success of our marketing and advertising campaigns, (9) preventing fraud, (10) other business purposes permitted under applicable law, and (11) carrying out our obligations and enforcing our rights arising from any contracts we have entered into, including, without limitation, any contracts between you and us.
- Marketing Purposes. We may use your Personal Information to advertise and market to you including notifying you of special promotions, opportunities, and offers via e-mail and other means.
- Law Enforcement/Legal Purposes. We may use Personal Information to cooperate with law enforcement or other legal purposes including: (1) complying with legal and regulatory requirements; (2) satisfying contractual obligations; (3) cooperating with law enforcement or other governmental agencies for purposes of investigations, public safety or matters of public importance when we are legally required to do so or believe that disclosure of Personal Information is necessary or appropriate to protect the public interest; and (4) protecting and defending against legal actions or claims.
- WHO WE SHARE YOUR INFORMATION WITH
To operate our Website and provide our Services, we may share Personal Information with certain third parties. The third parties that we may share Personal Information with include:
- Service Providers. We may share Personal Information with service providers. For example, we may share Personal Information with vendors to help us host and manage our Services; improve the content and functionality of the Website; perform data analysis and statistical analysis; troubleshoot problems with the Website; provide email services; provide data processing; and support or provide the security of the Website.
We may share your Personal Data, including your SMS and/or email opt-in or consent status, with third parties that help us provide our messaging services, including but not limited to platform providers, phone companies, and any other vendors who assist us in the delivery of text messages and emails. - Payment and Billing Processors. In addition to the service providers above, we share Personal Information with payment processing and billing service providers. We currently use Authorize.net as our payment processor.
- Parties to Business Transactions. In the event of an anticipated or actual merger, acquisition, bankruptcy, or other sale of all or a portion of our assets, we may transfer or allow third parties to use information owned or controlled by us, including Personal Information. We reserve the right, in connection with these types of transactions, to transfer, share, assign, or sell your Personal Information and other information we have collected to third parties or to authorize such third parties to use any such information, including for due diligence, as part of any of the transactions described in this paragraph. Any Personal Information you submit or that is collected after this type of transfer may be subject to a new privacy policy adopted by the successor entity.
- Government and Law Enforcement. We may share your Personal Information with individuals or private parties when necessary to enforce and comply with the law, to protect our property or legal rights, for the safety of the public or any person, to prevent harm, or to protect the security and integrity of the Services and any equipment used to make the Services available.
- Professional Advisors. We may share Personal Information with our professional advisors, such as our attorneys, accountants, financial advisors, and business advisors, in their capacity as advisors to us.
- Other. We may share Personal Information with third parties and/or service providers when explicitly requested by or consented to by you, or for the purposes for which you disclosed the Personal Information to us as indicated at the time and point of the disclosure (or as was obvious at the time and point of disclosure).
- DE-IDENTIFIED/AGGREGATED DATA
We may aggregate or de-identify Personal Information we collect through our Website and when operating our business. Once information or data has been de-identified and/or aggregated, such information is no longer Personal Information. Hustle Butter may use or share such de-identified or aggregated data for any legal purpose at its sole discretion.
- WEBSITE ANALYTICS, COOKIES, AND OTHER TRACKING TECHNOLOGY
We use analytics services and targeted advertising cookies in addition to location features that are connected to your use of the Services. We use cookies, web beacons, pixel tags, and other technologies (collectively "Cookies") on our Services to automatically collect information used to improve the Services and to advertise to you. A cookie is a small text file that our Services save onto your computer or device when you use the Website.
The Website also uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart, and this information is used to determine when to send cart reminder messages via SMS and email.
- Website Analytics
Like most website operators, Hustle Butter uses third-party software tools on our Website to learn more about how visitors navigate the Website and view content. These third-party analytics providers provide us with analytical information collected through the Cookies that we use to improve the Website, to make sure it is easy to use, and to develop content that is both interesting and customized.
We have enabled and implemented Google Analytics and Google’s Advertising feature. To prevent Google from using data collected by Google Analytics, follow the instructions to download and install the Google Analytics Opt-out Browser Add-on for each web browser you use. Using the Google Analytics opt-out browser add-on will not prevent us from using other analytics tools and will not prevent data from being sent to the website itself or to Google. Opting out will not affect your use of the website. For more information on how Google uses Personal Information, visit Google's Privacy Policy and Google's page on How Google uses data when you use their partners' website or apps.
- Targeted Advertising
We use service providers and other third parties to serve you customized email, SMS, and internet-based advertisements. Those ad networks use cookies and other tracking technologies to serve ads based on your prior visits to our Website. These ad networks may place and store cookies on the devices you use to access our Services and collect information, including your browsing behavior, referring websites, and your response to advertisements. This information enables ad networks to deliver targeted advertisements that they believe will be most relevant to you. This Privacy Policy covers the use of cookies by Hustle Butter, not by third party advertisers.
We use Klaviyo, an online advertising service to serve targeted advertisements on our behalf. To learn more about Klaviyo’s privacy practices or how to unsubscribe from email and SMS advertising, please see Understanding unsubscribes in Klaviyo | Klaviyo Help Center and Privacy Notice | Klaviyo Legal.
We use Facebook Connect by Meta to track and analyze users and advertise to our users through Facebook and Meta's affiliated sites and to deliver targeted advertisements. For more information about Meta's privacy practices, please refer to their privacy policy, available at https://www.facebook.com/privacy/policies/uso/. To opt out, please visit https://www.facebook.com/ads/preferences.
- YOUR CONSUMER PRIVACY CHOICES
- Update your Personal Information. You may update your Personal Information by contacting us at contact@hustlebutter.com.
- Delete Your Account. Suppose you no longer wish to use the Services or access your account or account information. In that case, you may request us to delete your account by contacting us at contact@hustlebutter.com. This will result in the full, permanent deletion of your account and associated information. We will not be able to recover your account after it has been deleted.
- Update Your Browser Settings. If you wish to limit or opt out of third-party advertising, you can do one or more of the following:
The Options/Settings section of most internet browsers will tell you how to manage cookies and other technologies that may be uploaded to your device, including how to disable such technologies. You can disable our cookies, or all cookies, through your browser settings, but please note that disabling cookies may impact some of the features of our Website and prevent them from operating as intended. You can learn more about cookies, including how to see what cookies have been uploaded to your device and how to manage and delete them, by visiting All About Cookies.
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Please note that some features of Hustle Butter’s Website may not function properly without cookies. By continuing to use our website without changing your cookie settings, you acknowledge and agree to Hustle Butter’s use of cookies.
- Email & SMS Communications
If you provide your email address and/or mobile phone number, you may receive communications from Hustle Butter, including marketing messages, promotions, and transactional updates.
- Consent: By opting in to receive email or SMS messages, you consent to receive such communications from us at the address or number you provide.
- Opt-Out: You may unsubscribe from our email list at any time by clicking the "unsubscribe” link in our emails. For SMS, you may opt out by replying "STOP” to any message you receive. Standard message and data rates may apply.
- Use of Information: We may use your contact information to send updates about your orders, cart, product launches, promotions, contests, and other brand-related communications.
- Third Parties: We do not sell or rent your email address or phone number to third parties. However, we may share your information with trusted service providers who assist us in delivering these communications.
- By providing your contact information and agreeing to receive messages, you acknowledge and accept these terms. You may opt out of receiving such communications at any time.
- LEAVING OUR WEBSITE AND/OR LINKING TO THIRD PARTIES
Hustle Butter strives to ensure that any information you send us is safe. When you leave our Website and go to another linked website, we are not responsible for the content or availability of the linked website. Please be advised that we do not represent either the third party or you if you enter into a transaction on the third-party website. Further, the privacy and security policies of the linked website may differ from those practiced by us. The inclusion of any link does not imply our endorsement of any other company, its website(s), or its product(s) and/or services(s). We are not responsible for the privacy practices or content of any other website.
- SOCIAL MEDIA AND PLUG-INS
Our Website may use social media plug-ins (e.g., the Facebook "Like" button and "Share to Twitter" button) to enable you to easily interact with certain social media websites (e.g., Facebook, Twitter, Instagram) and share information with others. When you visit our online Services, the operators of the available social media plugins can place a cookie on your device, enabling such operators to recognize individuals who have previously visited our online Services. If you are logged into these social media websites while visiting our online Services, the social media plugins allow the relevant social media website to receive information that you have visited our online Services or other information.
The social media plugins also allow the applicable social media website to share information about your activities with our online Services with other users of the social media website. For example, Facebook Social Plugins allow Facebook to show your "Likes" and comments on our online Services to your Facebook friends. Facebook Social Plugins also allow you to see your friends' Facebook activity on our online Services. We do not control any of the content from the social media plugins. We may also interact with you on social media platforms. If you contact us on one of our social media platforms, request Services, or otherwise communicate directly with us on social media, we may contact you to interact with you. For more information about social media advertising and social media plugins from other social media websites, please refer to those website's privacy and data-sharing statements.
- CHILDREN’S PRIVACY
Our Website and Services are not intended for or directed to individuals under 18 years of age, and we do not knowingly collect any Personal Information from children under the age of 18.
- DATA SECURITY
We take the protection of your information seriously and take reasonable and appropriate physical, administrative, and technical measures to protect the information collected through our Website. While we implement commercially reasonable security measures to protect your privacy. There is inherent security risks associated with transferring data over the internet, and we cannot guarantee that the information collected about you will always remain private when using our Website and/or Services. As a result, while we strive to protect your Personal Information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk.
- INTERNATIONAL USERS
Our Services are operated in the United States and intended for users located in the United States. Like almost every website, our Website can be accessed by an international audience. If you are located outside of the United States, please be aware that information we collect, including Personal Information, will be transferred to, processed, stored, and used in the United States. The data protection laws in the United States may differ from those of the country in which you are located, and your Personal Information may be subject to access requests from governments, courts, or law enforcement in the United States according to laws of the United States. In addition, such data may be stored on servers located outside your resident jurisdiction and in jurisdictions which may have less stringent privacy practices than your own.
- CALIFORNIA’S SHINE THE LIGHT ACT
California Civil Code Section 1798.83 permits customers of a company who are California residents to request and obtain from us once a year, free of charge, information about the Personal Information (if any) we disclosed to third parties for the third parties’ direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of Personal Information that were shared and the names and addresses of all third parties with which we shared information in the immediately preceding twelve (12) calendar months. If you are a California resident and would like to make such a request, please submit your request in writing to contact@hustlebutter.com.
- AFFILIATE DISCLOSURE
This site uses affiliate links, and creators may earn a commission from certain links. This does not affect your purchase price or your order.
- CONTACT INFORMATION
If you have any questions about the Privacy Policy or how we process Personal Information, please contact us at:
Hustle Butter
132 Crosby Street
Floor 4
New York, NY 10012
Email Address: contact@hustlebutter.com