null
Real Never Fades
The #1 tattoo aftercare products in the world.
Shop Products
Hustle Butter Daily Rejuvenating Lotion
NEW PRODUCT ALERT!
Hustle Butter Daily Rejuvenating Lotion

Daily Rejuvenating Lotion is the answer to your dry skin prayers. Made with naturally-derived, vegan, and cruelty-free ingredients, this lotion will not only rejuvenate your artwork but will leave your skin feeling soft and silky-smooth.  Trust us, your tattoos and your skin want this product.  Try it today.

Hustle Butter Revitalizing Stick
NEW PRODUCT ALERT!
Hustle Butter Revitalizing Stick

Inspired by our OG Tattoo Balm, the Revitalizing Stick is your tattoo’s perfect companion. Take it with you on-the-go to keep your tattoos looking and feeling their best - anytime, anywhere. This convenient and portable tattoo balm stick has you covered everywhere you go- no mess, no clean up, just Pure Hustle. Try it for yourself. You won't regret it.

Mashkow x Hustle Butter 10th Anniversary Tub
AVAILABLE FOR A LIMITED TIME
Mashkow x Hustle Butter 10th Anniversary Tub

In honor of our 10th anniversary, we partnered with next-level artist, Mashkow, to design a limited edition tub of our best-selling Hustle Butter Deluxe Tattoo Balm. Get it before it's gone - you don't want to miss this.

OUR BENEFITS
NOURISHES

Moisturizes tattoos before, during and after the tattoo process.

OUR BENEFITS
REJUVENATES

Keeps new and older tattoos looking and feeling their best, for life.

OUR BENEFITS
ARTIST-RECOMMENDED

The #1 artist recommend tattoo-aftercare brand, Hustle Butter was designed WITH artists.

hustle butter product
X Close
Heals Fresh Tattoos
Prevents Fading
Revives Colors
Nourishes Skin

FEATURED PRODUCTS

TESTIMONIALS
Hustle Butter is probably the best aftercare lotion for tattoos that I’ve ever tried, personally. This stuff works superbly during the initial stages of healing, keeping your tattoo well hydrated as well as keeping the area feeling cool and soothed.
Authority Tattoo
,
Tattoo Informational Guide
See all Testimonials
TESTIMONIALS
I use it during the whole tattoo process. It's nice to have the quality and the good results. It's super good.
Sad Amish
,
Artist
See all Testimonials
TESTIMONIALS
Among the ingredients are coconut [oil] and mango [seed butter], which really give this product a gorgeous smell. The butter itself is quite thick, and you only need a small amount to apply to your tattoo. This means that even a small tub will last for ages. I find that it sinks in quickly and makes your skin feel lovely and smooth.
Lacey Merton
,
Lacey Merton's blog
See all Testimonials
HUSTLE BUTTER WHOLESALE
Professional Grade

The only solution trusted by the best artists around the world because they helped create it.

BECOME A DISTRIBUTOR
Richie Bulldog and Seth Love have been obsessed with tattoos long before it was even legal to get a tattoo in their hometown of New York City. Hustle Butter launched in 2012, and quickly became the Artists’ Choice.
Our Story